ViSenze visual search powers the retail industry. How so?
It uses AI solutions like deep learning and computer vision. So, it brings easier and enjoyable searching.
But, how does it work? Also, how can it improve the customer journey?
Let’s find out!
ViSenze Visual Search
Online shoppers can now search using images, thanks to ViSenze Visual Search. With this, they can now save time and energy from typing.
But, how can it help both customers and retailers?
Now, customers can have a more enjoyable product discovery. Retailers can also see how it gives a return on their investment.
In a nutshell, ViSenze has product solutions. These are the following:
- eCommerce services
- In-store guides
- Retail operations
Let’s discuss how these three solutions work.
ViSenze Visual Search Solutions
eCommerce Services
Now, eCommerce needs to have a visual search in their stores. So, they can boost performance.
ViSenze aims to provide for that need. So, they can drive product inspiration. They also have big clients, like:
- Uniqlo
- Rakuten
- Zalora
- Urban Outfitters
To do that, they have the following offers:
Discovery and Inspiration
Now, customers want to see an item like how it looks in real life. So, they are more likely to buy.
And that’s what ViSenze does. They also help in converting those visits into actual buying.
ViSenze also optimizes SEO by-product tagging. So, more customers can find the product of a store.
Smart Recommendations
With smart recommendations, they can increase the add-to-cart scenarios.
For example, you’re looking for a certain dress. Then, ViSenze will recommend more dresses or boots that would look nice with the dress.
Cross-Device Experience
ViSenze also encourages good experiences. But, these should be consistent.
So, whether customers shop via mobile or laptop, they get the same great journey.
In-Store
Aside from online stores, they also offer in-store product discovery. But, how does it work?
ViSenze focuses on the following areas:
Multichannel shopping
Now, most in-store stores have online stores, too. And ViSenze will connect theset two. So, customers can see which products are in stock.
And when they visit in-store, they will know what they can buy. They will also not be disappointed. Because what they can see online is also there offline.
In-Store Staff Assistance
Most shoppers are also demanding assistance. With ViSenze, they help give great assistance from the staff.
ViSenze also provides:
- real-time inventory
- alternate product recommendations
- style preferences
Good assistance also increases customer value. So, you won’t lose any customers from bad service.
Retail Operations
In eCommerce, the value chain is important. And to fill that need, ViSenze offers the latest AI technologies.
So, it focuses on the following areas:
Merchandise Planning
A strategy in merchandising influences the whole store. With that, ViSenze helps you think of new strategies.
They also help lessen product waste. So, you can have sustainability.
Digital Transformation
Aside from that, they have mobile-based image recognition technology. So, it can make your whole business digital.
Digital transformation also drives more success for a business. So, it makes operations more efficient and agile.
It is also a key driver in giving customer satisfaction. So, they will be inspired to buy more.