How can you improve your site for the Shopify search engine? Shopify is one of the leading e-commerce platforms today. But, of course, if you’re into this platform, you should also do your part to rank best in search results.
Best Practices in Improving Shopify Search Engine
It’s just like any other search engine optimization (SEO). You can always do the following to improve your site’s rank in the Shopify search engine:
1. Use Keywords
Always use keywords in the title and the body of your blog post. Do not overdo it though if you don’t want to be flagged for spamming.
2. Use tags
Although this goes hand in hand with keywords, make sure you use relevant tags so that search engines can easily read them and index your content.
3. Use images
Pictures are worth a thousand words, right? So make sure to add relevant images to your blog post.
4. Make your blog posts long and informative
Aim for at least 1,000 words or even 2,000 if possible. It would be great if you can create comprehensive guides with images included. • Link out to other blogs, e-commerce sites, and media channels. This helps other people find you and vice versa.
5. Write guest posts on reputable sites
This can help you generate traffic and boost your rankings on the Shopify search engine results page (SERP). Also, take time to comment on other blogs to get backlinks and incoming traffic to your site.
6. Optimize title tags & URL
Make sure to optimize your title tag so that it includes keywords that people will readily type on the search bar when they look for content related to what you’re writing about.
It would also be best if you optimize your URL structure for better SEO ranking as well. You may also use keyword-rich URLs, but make sure they are readable and easy to remember as well.
If you want to stand out from the crowd of e-commerce business owners who are doing SEO for Shopify, make sure that you put up only high-quality content – not just any simple article or blog post. Other than that, stick with the points mentioned above and you should be able to rank best for the Shopify search engine.
7. Keep your blog updated
Don’t just post and forget about it. Make sure to update your blog regularly to keep your readers coming back for more.
8. Use multimedia for better user engagement
Keep your audience engaged by using multimedia: videos, images, and audio, etc. Make sure to figure out what your audience wants and always deliver more of what they want. Keep in mind that being too pushy will only annoy them and drive them away.
9. Keep your content up to date.
Make sure to change it up a bit when you post new content. You don’t want to just repeat what you’ve posted before, so make sure to update the content every now and then.
Always keep in mind that search engine optimization is not easy. You’ll have to do your best and continually work on it if you want to succeed in ranking better in search results. Always remember that quality is much more important than quantity.